PRINCETON, NJ 31 July 2025 – Enterra, the AI platform for prescriptive intelligence and autonomous decision-making, today announced the acquisition of marketing services group 380AI.

The 380AI deal is the foundational transaction in the explosive marketing-tech space that Enterra plans to use to fuel an ambitious growth strategy. The company will leverage its Autonomous Decision Science™ (ADS) platform to reimagine how marketing agencies operate and create value for their clients.

Enterra’s ADS platform enables some of the world’s largest businesses to move beyond traditional analytics toward prescriptive intelligence. It shows not just what happened, but what will happen and what actions to take in response.

“We see a significant market opportunity to integrate our autonomous decision science technology into world-class marketing agencies. This allows them to re-platform themselves as AI-forward firms delivering powerful insights and value to their clients, with the speed needed in a rapidly changing global marketplace,” said Enterra Founder and CEO,  Stephen DeAngelis

“Traditional analytics help marketers make decisions based on an understanding of the past. Enterra’s data science models and Autonomous Decision Science technology enable marketers to build and execute strategies based on analytics, optimization, and decisions that anticipate the future and activate AI-driven recommendations to win. This creates a powerful competitive advantage as a consequence.”

“We’re extremely excited about the opportunity to expand into the marketing vertical. 380AI is the first of many Platform-as-a-Service (PaaS) engagements and selective acquisitions we plan to make to accelerate our rapid growth in this category.”

Launched last year by Sami McCabe, the exited founder of global digital marketing and communications firm Clarity, 380AI is an AI-first marketing services group.

The first agency brand launched under the 380AI umbrella was Atrium, a marketing firm for B2B technology clients, which grew to over $3.5 million in revenue within weeks of launch. Atrium and Captain - the content automation platform 380AI acquired in January - are being fully absorbed into Enterra. Together, they will form a new unit focused on executing acquisitions and enabling leading marketing firms with AI, while also building marketing solutions on Enterra’s platform.

“Enterra’s AI platform for prescriptive intelligence significantly accelerates our ability to execute on our vision to reimagine how marketing agencies deliver value to their clients,” said 380AI Founder and CEO, Sami McCabe, who will now lead Enterra’s marketing division.

“We have ambitious plans to apply Enterra’s technology across the marketing sector, both by re-platforming agencies and building targeted solutions for Enterra’s current and prospective clients.”

“It’s an incredibly exciting time to be at the forefront of AI innovation in the marketing industry. Enterra enables us to deliver insights, strategies, and tactical execution with greater velocity, reliability, and precision than ever before.”

For more information, images, and interviews, please contact:

Ryan Fochtman

rfochtman@enterrasolutions.com

+1-602-363-3887

About Enterra Solutions

Enterra Solutions, founded by Stephen DeAngelis in 2003 and headquartered in Princeton, New Jersey, is the AI platform for prescriptive intelligence. It is trusted by global enterprises such as Nestlé, Hershey’s, Conagra, and Kellanova to transform uncertainty into competitive advantage.

At its core is Enterra’s multi-layer Autonomous Decision Science™ (ADS) platform. Built on proprietary mathematical models and non-linear optimization, the platform uncovers patterns that others miss and prescribes future actions with a level of mathematical sophistication beyond traditional systems.

Enterra delivers a complete solution that combines external market intelligence with internal data to provide real-time insights, optimal recommendations, and automated execution across value chains.

www.enterrasolutions.com 

About 380AI

Headquartered in New York, 380AI is an AI-first marketing services group founded in 2024 by agency veteran Sami McCabe.

Built on a proprietary technology platform, 380AI enables agencies in the group to deliver client value with exceptional speed, precision, and reliability.

The company launched its first agency, Atrium, in Q4 2024, followed by the acquisition of AI content production and dissemination platform Captain.

In June 2025, Enterra Solutions acquired 380AI to bring advanced marketing capabilities into its prescriptive intelligence platform.

www.380.ai