Bradd C. Hayes is the active editor of this blog.
In the first segment of this two-part series on predictive analytics, I discussed the potential of analytics for providing a better ROI for marketers as well as how to select the right
Seth Gottlieb believes that using predictive analytics to target customers “is going to feel invasive” as it becomes more common. However, he continues, he is “hoping that predictive analytics will help marketers
Helge Tennø, a Digital Director at Dinamo AS in Oslo, Norway, recently penned an interesting blog in which he connected Kevin Kelly’s thinking about technology with Clayton Christensen’s thinking about disruptive innovation.
“The era of robots learning and reacting the same way humans do may still be in the realm of science fiction,” writes the editorial team at No Camels, “but a young Israeli
“After tsunamis, protests, wildfires, and riots — to name just a few recent major disruptions — few managers can be unaware of companies’ vulnerability to the vagaries of politics and extreme weather,”
Trading today came to a sudden halt on the Nasdaq exchange as the result of a technical glitch. Jacob Bunge, Kaitlyn Kiernan, and Tomi Kilgore, reported that the”unexplained technical issue paralyz[ed] the
“The brain performs its canonical task — learning — by tweaking its myriad connections according to a secret set of rules,” writes Natalie Wolchover. “To unlock these secrets, scientists 30 years ago
“Supply chain management, as a practice in commercial operations,” writes Lora Cecere, “is now thirty years old.” [“Why?” Supply Chain Shaman, 19 June 2013] As she looks back over the past three
Sweeping statements are rarely true. That’s why a headline that declared “Today’s complex global supply chains are poised to be dismantled” caught my eye. The summary of the article, which was written
Bain & Company analysts Wlademir Gomes, Louis Lim, Robert Schaus, and David Cooper, report, “The global marketplace is minting a new set of consumers that’s bigger than the current shopping base of
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